Mafiathon 2 recap: How many subs did Kai Cenat get?
Instagram: kaicenatKai Cenat’s Mafiathon 2 has concluded, drawing in hundreds of thousands of viewers on Twitch as he brought in special celebrity guests like Snoop Dogg, Miranda Cosgrove, Bill Nye and more. But how many subscribers did he end up getting?
Kai Cenat is one of the most popular streamers on Twitch, boasting over 13 million avid followers on the broadcasting platform.
Cenat is known for his connections to celebrities, having streamed with the likes of Kevin Hart, Ice Spice, and even John Cena, as well as his high-energy, over-the-top broadcasts — such as the time he and his buddies had a fireworks battle in his own house.
Like many streamers, Kai Cenat is no stranger to subathons, where creators will continuously stream for an extended period of time without stopping to gain more subscribers and followers.
Instagram: kaicenatWhat is the Kai Cenat Mafiathon?
Kai’s subathons are a bit different, though, in part due to the absurd things he does to draw in viewers. Dubbed the ‘Mafiathon’ after his fanbase, the ‘Kai Mafia,’ his first major subathon kicked off on February 1, 2023, becoming the most successful subathon ever, breaking Twitch’s all-time subscriber count record and even surpassing names like Ninja and Ludwig.
This subathon featured a few big moments for Kai, who hired dog trainers to get himself ‘attacked’ by a German Shephard and Pit Bull in a viral twist that left viewers shocked. He also got swatted on day 2 of this subathon, but was able to continue the stream for the rest of the month after things safely cooled down.
Given the popularity of his first Mafiathon, fans were curious to see when he’d go for round two — especially after prominent VTuber Ironmouse broke his record during her own viral subathon in September 2024.
How many subscribers did Kai Cenat get?
According to Twitch Tracker, Kai Cenat’s absolute peak subscriber count for the stream was 728,535. That’s the number that was displayed when the stream came to an end, though this number may fluctuate as all the subs get calculated.
Even if it’s off by a couple thousand, it’s still more than double the amount of subscribers of the previous record. That still belongs to IronMouse at 326,252 subs. The key stats for Mafiathon 2 are:
- Hours streamed 670
- Hours watched: 80 million
- Average viewers: 118,679
- Peak viewers: 632,362
- Followers gained: 1.7 million
- Total subs: 728,535
Here are some of the best moments during Mafiathon 2, Kai Cenat’s historic, month-long livestream.
How much money did Mafiathon 2 make?
Without counting every individual subscription Kai received throughout Mafiathon, we don’t know the exact figure. It’s also a challenge to calculate because sub prices depend on where the user is, as Twitch uses regional pricing.
For example, a Tier 1 sub costs $4.99 in the US, but the same sub in Turkey costs roughly $1.26.
Mafiathon 2 ended with an on-screen subscriber count of 727,694. Based on the US-based $4.99 cost only, revenue generated by the subathon would be at least $3.6 million. However, due to regional pricing, this figure is likely to be lower. But, this doesn’t account for ad revenue, donations, or tier 2 and 3 subs.
Kai wouldn’t receive all of this directly, with Twitch taking a cut as well as a portion of the total going to charity. Kai confirmed that 20% of the revenue he earns from Mafiathon 2 will go toward a school he is helping to build in Makoko, Nigeria.
From raiding a smaller streamer, causing her to burst into tears, to inviting iCarly star Miranda Cosgrove onto his channel, Kai is already halfway to reaching IronMouse’s record just three days into Mafiathon 2 — and there’s still much more to come.
Mafiathon 2 highlights and recap
Kai gives a tearful motivational speech
Towards the end of Mafiathon 2, Kai became visibly emotional, wiping tears away with his shirt.
“Chat, behind the scenes, I know my role in life,” he started in a direct address to viewers. “The fact that God could put me in a position to change lives is all that I love,” he continued.
Describing how he’s had to make sacrifices in his personal and social lives to nurture his streaming career, Cenat added, “You’ve got to put yourself in a position that’s going to make you achieve and be great. You have to discipline, and put time into it. Think different, be different, live different.”
Kai gets swatted and surrounded by police
The start of Mafiathon 2 was marred by a swatting incident. Just one day into the broadcast, Cenat was swatted and subsequently banned on Twitch.
Cameras showed helicopters circling his home as police rushed in to investigate a call.
Moments after sharing footage of the police helicopter circling his location, Cenat’s account was struck off Twitch. The streaming platform banned him in the middle of Mafiathon 2 due to the swatting incident, though the punishment was quickly overturned.
While it did interrupt the continuous broadcast, Cenat was back in front of the cameras in no time.
He soon crossed the 140K sub mark when he returned to Twitch, as viewers were clearly supportive of his return. However, as a result of the ban, the VOD from the first day of the broadcast is no longer available, at least not directly on Twitch.
Miles Morales NPC takes over while Kai sleeps
Retiring to bed at the end of Day 1, Cenat enlisted the help of TikTok star Miles Morales NPC to shout out subscribers while he got some shuteye, but not before the pair performed an NPC exchange.
The TikToker has continued to entertain fans while Kai sleeps throughout the subathon
KaiCarly Miranda Cosgrove guest appearance
Day 1 of the event also saw actor Miranda Cosgrove make a guest appearance in a segment dubbed KaiCarly, ushered in with its own bespoke opening sequence riffing on late ’90s and early noughties Disney Channel shows.
Snoop Dogg checks in
A few weeks after linking up at the VMAs, Snoop Dogg and Cenat look to be planning something proper on stream. Snoop called the Twitch star on Day 2 of the broadcast, teasing his next album and ways to promote it.
One idea is to recreate the magic of the Kevin Hart sleepover stream. If it comes to fruition, Snoop and Cenat could be live on Twitch together in December.
A live wedding
Keeping up the antics, Cenat hosted a ‘wedding’ of sorts on Day 2 of the stream, officiating as more than 100,000 fans watched on live. Obviously not a legitimate marriage, things soon got out of hand as the ‘groom’ confessed his ‘love’ for someone other than the bride.
Snoop Dogg gives Kai a tour of his LA compound
After his phone call with Snoop, the rapper invited him to check out his expansive Los Angeles compound on Day 4 of his stream. The massive building included a recording booth, a huge green screen set, a basketball court, a casino, and even a full arcade.
The two stars went on to plan out future content together, saying they’d like to have a sleepover stream in the style of Kai’s famous sleepover broadcast with actor and comedian Kevin Hart.
Kodak Black sparks speculation on Mafiathon Day 4
That’s not all; Kai had another special guest on Day 4 of his stream as rapper Kodak Black joined him for a chaotic broadcast that left viewers speculating if the artist hadn’t taken drugs while they were live.
Kodak’s erratic behavior sparked rumors across social media that he was under the influence – but at the time of publication, nothing has been confirmed, and Kai has not addressed the matter publicly.
GloRilla hops on stream
The next celebrity to join in with Kai’s antics was rapper GloRilla. And she happened to stop by at a milestone moment in the marathon stream. Just a few hours into Day 5, Mafiathon 2 hit the 200,000 Twitch sub target.
Twitch: KaiCenatThis put Kai 126,000 more subs away from making history once again, with three full weeks left in November for the stream to continue.
Halle Bailey speaks out after DDG brings baby Halo on stream
On November 6, rapper DDG appeared as a guest on Kai Cenat’s stream, bringing with him baby Halo, his son with Little Mermaid star Halle Bailey.
However, it seems that Bailey found out her son was on Kai’s stream at the same time as everyone else, saying she did not approve of the situation and had no idea he would be broadcast in front of hundreds of thousands of viewers.
“I wasn’t told or notified and I am extremely upset to have my baby in front of millions of people,” Bailey said in a now-deleted tweet. “I am his mother and protector and saddened that I wasn’t notified, especially when I am out of town.”
Twitch: Kai CenatDDG eventually took their son off-stream, but the incident sparked a tidal wave of backlash against Bailey from fans who felt she was unfairly punishing Halo’s father.
The next day, Bailey published a tweet claiming she had “overreacted” to the situation and thanked Kai for the gifts he’d bought for Halo.
“Yesterday, maybe I did overreact and shouldn’t have brought it here,” she wrote. “I know that Halo is always safe with his dad. I just don’t like finding out with the rest of the world what my baby is doing. Thank you Kai for the gifts for Halo.”
Kai Cenat tricks Jack Doherty into donating Twitch subs
On November 8, Kai mocked streamer Jack Doherty after tricking him into gifting 300 Twitch subscriptions. This totaled around a value of $3,000 and was due to him teasing a potential collaboration.
As Doherty continued to gift subs, Kai teased the idea of a collab, only to later admit it was all a setup. “Chat, I’m not gon’ lie, I wasn’t gonna [collab] with Jack. We just finessed him 300, chat,”
Kai said, before dancing to Lil Uzi Vert’s “Dummy Man.” “He was doing bad all year… but we got 300 though!”
Quavo previewed new music
Later on in the same day, Quavo made a surprise appearance as a guest on Kai’s stream, joining in on various activities throughout the broadcast. As Kai neared 250,000 subscribers on Twitch, Quavo also treated viewers to an exclusive listen of some unreleased music.
However, the Migos rap star was briefly involved in a tense moment with fellow rapper and YouTuber DDG after claiming the latter was getting too close to him. Since then, DDG has said it was just a joke.
The whole cast of Good Luck Charlie appear on stream
On November 9, the actors who play the main characters from the Disney show, Good Luck Charlie, surprised Kai by appearing on stream.
Different members of the cast appeared in character at separate times during the stream. This included Bob Duncan, Charlie Duncan, Gabe Duncan, and PJ Duncan.
Kai surprises NPC Miles Morales with the character’s actor Shameik Moore
The Miles Morales voice actor from the Spider-Verse movie trilogy, Shameik Moore, walked onto the stream unexpectedly during Day 9 of the subathon.
“Whose this guy?” NPC Miles Morales asked, to which the actor responded: “I am the real Miles Morales.” After a brief interaction, the TikTok star broke character, “I can’t do this man, it’s a pleasure to meet you man. I had to break character.”
The NPC version of Miles Morales has been sticking to his usual roleplay during each night’s stream, particularly while Kai is sleeping. This is part of an effort to inspire more viewers to subscribe, just as he does while in character when streaming from his own TikTok account.
Kai asks Elon Musk to help him become first streamer in space
While speaking with some friends on stream, Kai announced that he wanted Elon Musk to make him the first streamer to stream from space.
“You can! I think if you can talk to the right people, Elon or whoever it is, you can go to space. I want to be the first n***a to go to space and say ‘Yo chat!’” the streamer said.
Kai breaks 300k subscribers in just over a week
On the tenth day of his subathon, Kai managed to break the 300,000 subscriber mark, putting him on track to beat his old record inside 11 days.
“300K SUBS OH MY GOSH MAN I AM SO THANKFUL FOR THIS 300K IN 10 DAYS IN UNHEARD OF KC3 IS HERE BUT JOBS NOT FINISHED WORLD RECORD OTW.”
Kai Cenat beats his old record just 11 days into subathon
On November 11, Kai Cenat successfully broke his old subscriber record – meaning that he’s on track to break the all-time record if he manages to surpass Ironmouse.
That same day, Kai Cenat made history, becoming the first broadcaster to get nominated for five individual awards at The Streamer Awards, which will be streamed in December 2024.
Kai Cenat links up with Serena Williams
Also on November 11, Kai had a short conversation with American tennis legend Serena Williams as part of a collaboration with McDonald’s.
Although their discussion didn’t last long, this marks another huge achievement for the streamer who’s had oodles of celebrity guests on his stream in the past week – and there’s still the better part of a month to go.
Travis Barker brings a drumset to Mafiathon 2
Legendary Blink-182 drummer Travis Barker visited Kai’s house on Tuesday, November 26, and surprised viewers with a live performance.
Set up beside Kai’s bed, Travis played through Blink-182’s hit song: All the Small Things.
For now, that’s all the latest with Mafiathon 2. Be sure to check back often as we’ll keep you posted on all the crazy highlights.
Other guests on Kai Cenat Mafiathon 2
The list of celebrity guests keeps getting longer and longer, with the likes of Lil Uzi Vert, SZA, Chris Brown, Nardwuar, NLE Choppa, Coyote Peterson, Denzel Curry, Marshmello, Soulja Boy, Jabbawockeez, Bill Nye, G Herbo, Andre Iguodala, Ibai, Lil Dicky, Lizzo, and Benny Blanco also making appearances.
The Chris Brown collaboration sparked some backlash, with critics pointing out his past controversy with Rihanna. Kai didn’t address the criticism, but did delete his post on X announcing the collab.
Kai surpasses 500,000 subs
Kai became the first ever Twitch streamer to surpass 500,000 subscribers on November 22, a new record that will surely stand for a long time to come.
At the time of writing, the sub count is still creeping up, likely to hit 600,000 before it’s all said and done.